What a brand is
If your workspace manages social accounts for more than one client or product line, brands let you group Instagram, Threads, and Facebook accounts together so they're easier to find and report on. A brand is just a label with a name and an optional colour - it doesn't change who can post or what gets published.
Where to manage brands
Go to Settings → Brands (Workspace Owner / White-label Owner only). From there you can:
- Create a brand - give it a name and, optionally, pick a colour swatch so it's easy to spot at a glance.
- Rename or recolour a brand at any time.
- Delete a brand - this does not delete or disconnect any accounts. Accounts that were assigned to a deleted brand simply show up as Unassigned again.
Assigning accounts to a brand
Open a brand's card and use Manage accounts to pick which connected Instagram, Threads, and Facebook accounts belong to it. An account can only belong to one brand at a time - picking a different brand moves it, it doesn't add a second one.
You can also assign or reassign an account's brand directly from the Accounts page, where connected accounts are grouped by brand automatically.
Using brands elsewhere in Flomixy
Once you have brands set up:
- The Accounts page groups your connected accounts by brand, with an Unassigned group for anything not yet sorted.
- The topbar Brand switcher lets you filter the account picker down to one brand at a time.
- Printable client reports (from a brand's card) build a one-brand, one-date-range PDF-ready summary across all of that brand's connected accounts.
The composer always follows your current brand
When you open New post, the Destination step only lists accounts that belong to whichever brand is currently selected in the topbar switcher - grouped by network, with nothing pre-checked. This keeps you from accidentally publishing to the wrong client's account.
If you switch brands in the topbar while you're still composing, the Destination step updates to that brand's accounts and clears any destination you'd already picked (you'll see a toast confirming the switch) - your media and caption stay exactly as they were.